Top 5 Lifestyle Apps Performance in South Africa Q2 2021

During the second quarter of 2021, the top 5 lifestyle apps in South Africa showed varied performance trends in weekly downloads, revenue, and active users. Below is a detailed look at each app's performance based on data from Sensor Tower.

Pinterest maintained its popularity with weekly downloads ranging from 20.6K to 30.7K. The app saw a slight dip in downloads in early May, but it recovered towards the end of June, closing the quarter with 25.9K downloads. Active users displayed a consistent upward trend, peaking at approximately 1.8M by the end of June.

Living Tracker experienced fluctuating download numbers, starting at 52.5K in late March and ending the quarter at 25.7K. The app's active users showed a steady decline from 48.1K to 25.7K over the quarter.

Last Version Status Saver had a varied download pattern, initially starting at 2.7K and peaking at 18.4K in late June. Active users for this app also grew significantly, reaching a peak of 13.2K in late June from an initial 4.7K in late March.

Astroline: Zodiac & Astrology saw a significant spike in downloads in mid-April, reaching 35.2K, but then dropped to below 1K by the end of June. Revenue for Astroline peaked at around $1.4K in mid-April and gradually decreased to $510 by the end of June. Active users followed a similar trend, peaking at 61.3K in mid-April and finishing the quarter at 46.3K.

Money Well - Games for rewards displayed a fluctuating download trend, starting at 8.2K and dropping to 3.5K by the end of June. The app's active users peaked at 14.1K in late May but declined to 7.2K by the end of June.

For more detailed insights and data on app performance, visit Sensor Tower.