Top 5 Lifestyle Apps Performance in Uruguay Q2 2021

During the second quarter of 2021, the top 5 lifestyle apps in Uruguay showcased varying trends in downloads, revenue, and active users. Here’s a closer look at their performance, based on data from Sensor Tower.

Pinterest saw a consistent download rate throughout the quarter, peaking at 6.3K in the week of April 5. Weekly downloads fluctuated slightly but remained above 5.3K. Active users exhibited a steady increase, starting at approximately 390K at the beginning of the quarter and reaching around 407K by the end of June.

Google Home experienced a gradual rise in weekly downloads, starting at 2.6K in late March and climbing to 3.3K by the end of June. Active users showed a stable pattern, hovering around the 20K mark, with a slight increase to 21K in mid-June.

Cash’em All: Play & Win had a notable surge in downloads, jumping from 419 in late May to 7.3K in early June. Active users also saw a significant rise, starting from 407 and peaking at 9.7K by late June.

Ablo - Nice to meet you! exhibited moderate fluctuations in weekly revenue, peaking at $55 at the end of May. Downloads saw a slight decline over the quarter, from 2.1K in late March to 1.1K by the end of June. Active users followed a similar downward trend, starting at 8K and ending at approximately 5.8K.

Life360: Live Location Sharing had a varied performance, with weekly revenue peaking at $140 in early June. Downloads experienced a sharp increase in early May, reaching 12.4K, before stabilizing around 600-900 by the end of June. Active users saw substantial growth, starting at 11K in late March and peaking at 24.4K in mid-May, before stabilizing around 14.5K by the end of June.

For more detailed insights and data, visit Sensor Tower.