Top 5 Lifestyle Apps Performance in Romania Q2 2021

In the second quarter of 2021, the top five lifestyle apps in Romania demonstrated varied performance trends in terms of weekly downloads and active users. Below, we delve into the specifics for each app, with data provided by Sensor Tower.

Glovo: Food Delivery and More saw a fluctuating trend in weekly downloads, starting with approximately 22.8K at the end of March and peaking at around 26.6K in mid-April. By the end of June, downloads stabilized around 21.4K. Active users for the app remained relatively steady, ranging from 270K to 290K throughout the quarter.

Pinterest experienced a gradual decline in weekly downloads, starting at around 18.5K in late March and ending at approximately 15.9K by the end of June. Active users showed a slight decrease from 1.85M to 1.78M over the same period.

H&M - we love fashion had a notable peak in downloads mid-April, reaching about 11.4K. However, this declined to around 9K by the end of June. Active users saw some fluctuation, peaking at 280K in late June after a steady increase from approximately 235K at the end of March.

Google Home maintained a stable download rate, with weekly figures hovering around 5.2K to 6.3K. The number of active users also remained consistent, averaging around 26K throughout the quarter.

Lastly, Cash’em All: Play & Win saw a spike in weekly downloads in late May, reaching approximately 6.3K, before declining to around 3.9K by the end of June. Active users for this app peaked at around 10.7K in late May, with a decline to approximately 7.2K by the end of the quarter.

For more detailed insights and data on app performance, visit Sensor Tower.