AI Insights · Timothy · July 2021
Top 5 Apparel Apps Performance in Slovenia Q2 2021
Discover the performance trends of the top 5 apparel apps in Slovenia during Q2 2021, including weekly downloads, active users, and revenue insights.
In the second quarter of 2021, Slovenia's top 5 apparel apps showcased varied performance trends in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides a comprehensive look at these leading applications: ABOUT YOU Online Fashion Shop, Zalando – Online fashion, BestSecret, SHEIN - Shopping Online, and ZAFUL - My Fashion Story.
ABOUT YOU Online Fashion Shop experienced fluctuations in weekly downloads, starting at 2.7K at the beginning of April and ending at approximately 1.5K by late June. Weekly active users for the app remained relatively stable, peaking at around 18.8K in early May and closing the quarter at roughly 16.7K.
Zalando – Online fashion saw a significant increase in weekly downloads, beginning with 665 in mid-May and rising to 4.6K by the end of June. Correspondingly, weekly active users grew from 482 in mid-May to about 9.7K by the end of the quarter.
BestSecret maintained steady weekly downloads, with minor fluctuations from 1.4K in late March to around 779 by the end of June. The app's weekly active users were relatively stable, hovering around 12K to 13K throughout the quarter.
SHEIN - Shopping Online also demonstrated consistency in weekly downloads, starting at 979 in late March and ending at 1K by late June. Weekly active users showed a gradual increase, beginning at about 9K and reaching approximately 10.9K by the end of June.
ZAFUL - My Fashion Story observed a steady rise in weekly downloads, starting at 613 in late March and peaking at 1K by the end of June. The app's weekly active users increased gradually from 6.1K to roughly 7.3K within the same period.
These insights highlight the dynamic nature of the apparel app market in Slovenia during Q2 2021. For more detailed analyses and additional insights, visit Sensor Tower.