AI Insights · Timothy · July 2021
Top 5 Apparel Apps in Ecuador Q2 2021 Performance
Discover the performance trends of the top 5 apparel apps in Ecuador during Q2 2021, including download rates and active user metrics.
During the second quarter of 2021, the top 5 apparel applications in Ecuador showcased varied performance in terms of downloads and active users. Here’s a detailed look at their trends based on data from Sensor Tower.
SHEIN - Shopping Online experienced a steady increase in weekly downloads, starting at around 7.9K in early April and peaking at 11.3K by the end of June. The app also saw a consistent rise in weekly active users, climbing from approximately 99.2K to 125.8K over the quarter.
Floryday - Shopping & Fashion had fluctuating download numbers, beginning the quarter with 3.8K and ending with 2.6K weekly downloads. Active users for Floryday showed a slight increase from 7.4K to 7.4K, despite some mid-quarter dips.
Chic Me - Chic in command had a less consistent download trend, with numbers starting at 2.9K and dropping to 1.9K by the end of June. However, active users saw a more positive trend, increasing from 5.7K to 6.3K during the quarter.
BERSHKA showed a gradual increase in downloads, from 2.2K at the start of April to 1.6K by the end of June. The app’s active user base remained relatively stable, fluctuating slightly but ultimately increasing from 10.8K to 9.9K.
Finally, PULL&BEAR had a lower download rate, starting at 1.6K and ending at 1.2K weekly downloads. Active users remained fairly consistent, with a slight increase from 4.5K to 4.2K over the quarter.
For more detailed insights and data, visit Sensor Tower.
