AI Insights · Timothy · July 2021
Top 5 Apparel Apps Performance in Bulgaria Q2 2021
Discover the performance trends of the top 5 apparel apps in Bulgaria during Q2 2021, including downloads, revenue, and active users.
In the second quarter of 2021, the top 5 apparel applications in Bulgaria showed varied performance in terms of downloads, active users, and revenue. The data, sourced from Sensor Tower, provides insights into the weekly trends for each app on a unified platform.
ABOUT YOU Online Fashion Shop experienced fluctuations in weekly downloads, peaking at 14.8K in the first week of May and ending the quarter with 5.4K downloads. Active users hovered around 100K, with a slight dip to 95.5K in mid-June before recovering to 98.9K by the end of the quarter.
efootwear.eu online shoe store saw a steady increase in downloads, reaching a high of 10K in the third week of June. Active users also showed a consistent upward trend, starting at 14.7K in late March and climbing to 26.5K by the end of June.
Fashion Days had a moderate performance in downloads, with a peak of 4.8K in the last week of March and a decrease to 2K by the end of June. Active users remained relatively stable, averaging around 30K throughout the quarter.
Nike: Shoes, Apparel, Stories experienced a significant boost in early April, with downloads spiking from 49 to 569 in the second week, and peaking at 5.1K at the end of April. Active users increased from 29 in early April to 8.2K in early May, before stabilizing around 5.2K by the end of June.
SHEIN - Shopping Online maintained a stable download rate, averaging around 2K per week. Active users consistently grew from 21.8K in late March to 24.7K by the end of June.
For more detailed insights and data, visit Sensor Tower.
