AI Insights · Timothy · July 2021
Top 5 iOS Shopping Apps in Kenya Q2 2021 Performance
In Q2 2021, the top 5 shopping apps on iOS in Kenya showed varied performance trends in downloads and active users. Insights from Sensor Tower reveal key metrics for these apps.
During the second quarter of 2021, the top 5 shopping applications on iOS in Kenya exhibited diverse trends in downloads and active users. Below is a detailed look at the performance of each app, based on data from Sensor Tower.
MAF Carrefour Online Shopping saw a decline in weekly downloads from early April, starting at 1.2K and falling to 615 by the end of June. Active users showed a slight fluctuation, peaking at nearly 3K in the last week of May before settling at around 2.7K by the end of June.
Jumia Online Shopping experienced a more dynamic trend. Weekly downloads increased steadily, reaching a peak of 1.03K in mid-June before declining to 710 by the end of the quarter. Active users followed an upward trajectory, starting at 8.7K in early April and peaking at 14.3K in mid-June, before ending the quarter at 12.5K.
Jiji Kenya had relatively stable weekly downloads, beginning at 691 and ending at 459. There was no data available for active users.
For Alibaba.com, weekly downloads showed a gradual decline from 731 in late March to 464 by the end of June. Active users remained relatively stable, fluctuating between 8.1K and 8.9K throughout the quarter.
Amazon Shopping recorded lower download numbers compared to the other apps, starting at 299 in late March and ending at 285 in late June. Active users, however, remained relatively consistent, peaking at 17.1K in the last week of June.
These insights, derived from Sensor Tower data, provide a comprehensive overview of the performance of leading shopping apps on iOS in Kenya for Q2 2021. For more detailed analytics and trends, visit Sensor Tower.
