Top 5 iOS Shopping Apps in Finland: Q2 2021 Performance

In the second quarter of 2021, the top shopping apps on iOS in Finland showed varied performance in terms of downloads and active users, according to data from Sensor Tower.

SHEIN - Shopping Online maintained a steady weekly download range from 2.4K to 2.8K at the beginning of the quarter, but saw a gradual decline towards the end, reaching 1.9K in the final week of June. Despite the drop in downloads, the app's weekly active users exhibited a consistent increase, peaking at approximately 29.5K by the end of the quarter.

Tise | Reuse fashion experienced fluctuating weekly downloads, with a notable peak of 6.2K in April, followed by a general decline, ending the quarter with 795 downloads. Active users mirrored this pattern, starting at 6.8K and peaking at 10.4K mid-April before stabilizing around 6.1K towards the end of June.

For Zalando – Online fashion, weekly downloads showed an upward trend early in the quarter, reaching 3K by mid-May, before gradually decreasing to 1.6K in late June. The app maintained a strong base of active users, fluctuating between 38.9K and 42.6K throughout the quarter.

ABOUT YOU Online Fashion Shop saw a remarkable surge in weekly downloads towards the end of June, climbing from 662 in mid-June to 9.1K by the end of the month. Active users followed a similar trend, starting at 4.5K and closing the quarter with a significant increase to 15.9K.

Finally, Tori.fi experienced a decline in weekly downloads, beginning at 3.3K in early April and tapering off to 1.5K by the end of June. However, weekly active users remained relatively stable, averaging around 28K throughout the quarter.

These insights provide a snapshot of the dynamic performance of shopping apps in Finland's iOS market during Q2 2021. For more detailed data and analysis, visit Sensor Tower.