AI Insights · Timothy · July 2021
Top 5 Shopping Apps on iOS in Egypt: Q2 2021 Performance
The second quarter of 2021 saw varied performance among the top shopping apps on iOS in Egypt, with trends in downloads and active users providing insight into user engagement.
The second quarter of 2021 saw varied performance among the top shopping apps on iOS in Egypt, with trends in downloads and active users providing insight into user engagement. Below, we delve into the performance of the top five shopping applications: Souq.com سوق.كوم, SHEIN - Shopping Online, OLX Arabia - أوليكس, Jumia Online Shopping, and noon Shopping, Food, Grocery.
Souq.com سوق.كوم
Souq.com سوق.كوم maintained a steady weekly download rate throughout Q2, peaking at around 8.3K in early May. The app's weekly active users fluctuated slightly, ranging from approximately 134.8K to 159.2K, with a significant peak in early May.
SHEIN - Shopping Online
SHEIN - Shopping Online experienced a notable increase in weekly downloads, reaching a high of 9.1K in mid-May. Weekly active users for the app also saw an upward trend, starting from about 54.9K and peaking at 64.7K by the end of June.
OLX Arabia - أوليكس
OLX Arabia - أوليكس showed a gradual increase in weekly downloads, culminating in approximately 6.3K by the end of June. The app's weekly active users also increased steadily, reaching around 51.9K in mid-June.
Jumia Online Shopping
Jumia Online Shopping saw a significant increase in weekly active users, starting from about 69.2K and peaking at 116.8K in mid-June. The app also experienced a steady rise in weekly downloads, with a notable peak of 8.1K in mid-June.
noon Shopping, Food, Grocery
noon Shopping, Food, Grocery had a mixed performance in Q2. Weekly downloads peaked at around 5.6K in mid-April, while weekly active users showed a downward trend, starting from approximately 106.3K and dropping to about 63.3K by the end of June.
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