Top 5 Shopping Apps on iOS in Denmark for Q2 2021

In the second quarter of 2021, the top 5 shopping apps on the iOS platform in Denmark showcased varying performance trends in terms of downloads and active users. Below, we take a closer look at each app's performance, based on the data provided by Sensor Tower.

SHEIN - Shopping Online experienced fluctuations in weekly downloads, starting the quarter with approximately 7.6K downloads and peaking at 11.4K in the week of June 7. However, downloads declined towards the end of the quarter, reaching around 4.3K. Active users showed a steady increase, peaking at 55.2K in early June before slightly declining to 45.1K by the end of the quarter.

Zalando – Online fashion had a relatively consistent download trend, starting at 4.3K and fluctuating throughout the quarter, ending with approximately 3K downloads. Active users remained stable, averaging around 100K to 110K throughout the quarter.

ABOUT YOU Online Fashion Shop saw a significant spike in downloads, particularly in the last week of June, where downloads surged to 12.4K. Active users followed a similar pattern, peaking at nearly 24.5K in the same period, indicating a successful end to the quarter.

IKEA demonstrated a substantial increase in downloads mid-quarter, with a peak of 10K downloads in the last week of May. Active users also saw a notable rise, reaching over 11.8K in early June before stabilizing around 8.6K by the end of the quarter.

Coop. Scan&Pay, App offers maintained a consistent download rate, averaging around 3K downloads per week. Active users showed a gradual decline from 60.1K at the beginning of the quarter to approximately 52K by the end of June.

For more detailed insights and trends, visit Sensor Tower. The data provides valuable information on the app market dynamics in Denmark, helping businesses and developers understand user engagement and app performance.