AI Insights · Timothy · July 2021
Top 5 iOS Shopping Apps in Austria for Q2 2021
Discover the performance trends of the top 5 iOS shopping apps in Austria during Q2 2021, including SHEIN, Amazon, Zalando, PAYBACK, and H&M.
During the second quarter of 2021, the top 5 iOS shopping apps in Austria showed varied performance trends in terms of weekly downloads and active users. Here is a detailed look at the data sourced from Sensor Tower.
SHEIN - Shopping Online experienced fluctuations in weekly downloads, peaking at 7.6K in late April but falling to around 5.2K by mid-May. Active users displayed a steady increase, starting from 75.3K at the end of March and reaching a high of 86.7K by the end of May.
Amazon saw a decline in weekly downloads, beginning at roughly 6K at the end of March and dropping to around 3.3K by mid-June. Despite this, its active user base remained relatively stable, oscillating around 200K throughout the quarter.
Zalando – Online fashion had a notable peak in downloads at 5.9K in late April, followed by a gradual decline to approximately 2.5K by the end of June. Active users showed minor fluctuations, maintaining an average of around 53K throughout the quarter.
PAYBACK - Karte, Coupons, mehr experienced a significant spike in downloads, reaching 9.6K in early May, before dropping to about 1.1K by mid-June. Active users also saw a notable increase, peaking at 46.9K in early May, then stabilizing around 31K by the end of June.
H&M - we love fashion showed a varied download pattern, with a noticeable peak of 4.7K in early May, followed by a gradual decline to 2.4K by the end of June. Active users had minor fluctuations, averaging around 44K to 48K throughout the quarter.
For more detailed insights and comprehensive data, visit Sensor Tower.
