AI Insights · Timothy · July 2021
Top 5 Finance Apps on iOS in Kenya for Q2 2021
In Q2 2021, the top 5 finance apps on iOS in Kenya showed varied performance in terms of downloads and active users, with M-PESA leading in user engagement.
During the second quarter of 2021, the top five finance applications on iOS in Kenya demonstrated diverse trends in downloads and active user engagement. The data, sourced from Sensor Tower, provides insights into the performance of these apps.
M-PESA showed a significant increase in weekly downloads towards the end of the quarter, peaking at approximately 3.7K in the final week of June. The active user base also exhibited a steady rise, starting from 8.8K in late March and reaching around 21.7K by the end of June.
PayPal - Pay, Send, Save maintained a consistent download rate throughout the quarter, averaging around 460 downloads per week. The active user count remained stable, fluctuating slightly around 1.5K.
Eazzy Banking experienced a relatively steady download trend, with numbers ranging from 360 to 442 downloads per week during the quarter. However, data on active users for this app is not available.
Change Agents saw its weekly downloads peak at 424 in early June, followed by a gradual decline to 292 by the end of the month. Information on active users for this app is unavailable.
Binance: Buy Bitcoin & Crypto had a noticeable peak in downloads at 649 in early May, but this number dropped to 186 by the end of June. Active users increased from 819 in late March to 1.9K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
