Top 5 iOS Apparel Apps in Ghana Q2 2021

In Q2 2021, the top five apparel apps on iOS in Ghana demonstrated diverse trends in weekly downloads and active users. Below is a detailed overview of their performance.

Lyst: Shop Fashion Brands saw a fluctuating pattern in weekly downloads, starting with 125 downloads in the last week of March and reaching a peak of 288 downloads in the second week of May. By the end of June, downloads slightly dropped to 200. The app's weekly active users increased consistently, starting at 543 in late March and peaking at 831 in the third week of June.

SHEIN - Shopping Online experienced steady growth in weekly downloads, beginning with 84 in late March and reaching 219 by the fourth week of May. The app maintained a similar upward trend in weekly active users, starting at 584 and climbing to 862 by the end of June.

ASOS - Discover Fashion Online had a moderate increase in weekly downloads, starting at 45 in late March and peaking at 109 in mid-May. Weekly active users showed a slight fluctuation, beginning at 503 and ending at 594 by the last week of June.

African Fashion & Model Women displayed a steady increase in weekly downloads, starting from 39 in late March and peaking at 89 by the end of June. Unfortunately, there is no data available for the app's weekly active users.

River Island had varied weekly downloads, starting at 41 in late March and reaching a peak of 77 in the third week of June. Weekly active users showed a modest increase, starting at 88 and peaking at 124 by the third week of June.

This data comes from Sensor Tower, where more detailed insights can be found.