AI Insights · Timothy · July 2021
Top 5 Apparel Apps on iOS in UK for Q2 2021
In Q2 2021, the top 5 apparel apps on iOS in the UK showed varied performance trends in downloads and active users. Discover the detailed insights from Sensor Tower.
Performance of Top 5 Apparel Apps on iOS in the UK for Q2 2021
The second quarter of 2021 saw varied performance trends among the top 5 apparel applications on the iOS platform in the United Kingdom. Here's a detailed look at their weekly downloads and active users based on data from Sensor Tower.
SHEIN - Shopping Online
SHEIN - Shopping Online experienced fluctuations in weekly downloads, starting with approximately 66K downloads in late March and ending the quarter with about 55K in the last week of June. Active users showed a steady increase, growing from 1.3M to nearly 1.5M over the quarter.
ASOS - Discover Fashion Online
ASOS - Discover Fashion Online had a peak in weekly downloads in early June, reaching around 31K. The app's active users fluctuated slightly but remained relatively stable, starting at approximately 280K and ending the quarter at around 263K.
JD Sports
JD Sports saw a decline in weekly downloads, dropping from nearly 29K in late March to around 22K in late June. Active users also followed a similar pattern, starting at about 160K and ending at approximately 146K.
Nike: Shoes, Apparel, Stories
Nike: Shoes, Apparel, Stories showed a peak in weekly downloads in late April with about 27K but experienced a drop to roughly 24K by the end of June. Active users peaked at over 340K in mid-May and ended the quarter at around 259K.
Lyst: Shop Fashion Brands
Lyst: Shop Fashion Brands had a notable increase in weekly downloads, peaking at over 30K in mid-May. Active users saw a steady increase, starting at about 63K in late March and ending at nearly 70K by the end of June.
For more detailed insights and trends, visit Sensor Tower.