Top 5 Shopping Apps on Android in New Zealand: Q2 2021 Performance

In the second quarter of 2021, the top shopping apps on the Android platform in New Zealand showed varied performance trends. Here’s a closer look at the weekly downloads, active users, and revenue for the leading apps: The Warehouse - New Zealand, SHEIN-Shopping Online, Woolworths NZ, Noel Leeming - Appliance Store, and Afterpay: Shop Smarter.

The Warehouse - New Zealand experienced a mixed trend in weekly downloads, starting at 4.9K and dipping to 2.6K before rising again to 5.3K by the end of June. Weekly active users showed a more stable trend, fluctuating between 25K and 31K throughout the quarter.

SHEIN-Shopping Online had a consistent weekly download rate, peaking at 4.8K in mid-April, and maintaining around 3.4K towards the end of June. The app’s weekly active users increased steadily from 35K to over 42K by the end of the quarter.

Woolworths NZ saw its weekly downloads peak at 4.9K at the beginning of May, before stabilizing around 2.1K by the end of June. Weekly active users showed an increase in May, reaching 23.4K, and then stabilizing around 18K to 21K for the rest of the quarter.

Noel Leeming - Appliance Store had varied weekly download numbers, starting at 3K and experiencing peaks and troughs before ending the quarter at 3.4K. No weekly active user data was available for this app.

Afterpay: Shop Smarter maintained a steady download trend, peaking at 3.1K in early June. Weekly active users remained relatively stable, fluctuating between 34K and 42K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.