AI Insights · Timothy · June 2021
Top 5 Apparel Apps on Android in Ukraine, Q2 2021
Discover the performance trends of the top 5 apparel apps on Android in Ukraine for the second quarter of 2021, based on data from Sensor Tower.
The second quarter of 2021 saw interesting trends in the performance of the top 5 apparel apps on the Android platform in Ukraine. Here’s a closer look at their weekly downloads and active users, as per Sensor Tower data.
Kasta: покупки одяг та взуття experienced a decrease in weekly downloads throughout the quarter, starting at around 15K and dropping to approximately 6.5K by the end of June. Despite this, weekly active users remained relatively stable, fluctuating between 55K and 47K.
efootwear - online fashion showed a strong upward trajectory in weekly downloads, peaking at nearly 14.4K at the end of May. Correspondingly, weekly active users also saw a significant increase, rising from around 10.8K to approximately 24.5K throughout the quarter.
SHEIN-Shopping Online maintained a consistent performance in weekly downloads, with numbers ranging from 4.2K to 6.3K. Weekly active users for the app saw a steady growth from 29.2K to 40.1K, indicating increasing user engagement over the quarter.
INTERTOP had a varied performance in weekly downloads, starting at around 5.8K, dipping mid-quarter, and then stabilizing around 5.2K by the end of June. Weekly active users followed a similar pattern, with numbers fluctuating from 15.4K to 16.3K.
Staff український бренд одягу saw a decline in weekly downloads, starting at 4.5K and decreasing to approximately 2.8K by the end of June. Weekly active users also showed a downward trend, dropping from 19.6K to around 18.1K over the quarter.
For more detailed insights and data, visit Sensor Tower.
