AI Insights · Timothy · July 2021
Top 5 Apparel Apps on Android in Croatia for Q2 2021
In Q2 2021, Croatia's top apparel apps on Android showed varied performance in downloads and active users, with some apps experiencing growth while others saw declines.
In the second quarter of 2021, Croatia's top apparel applications on the Android platform displayed a range of performance metrics in terms of weekly downloads and active users. Here's a closer look at how the top five apps fared:
ABOUT YOU Online Fashion Shop saw a fluctuating trend in weekly downloads, peaking at around 6.2K in early May and later stabilizing around 2.9K towards the end of June. Active users for the app remained relatively steady, averaging around 34K per week, with a slight peak of 37.4K in early May.
ZAFUL - My Fashion Story experienced a consistent increase in weekly downloads, starting at approximately 1K at the beginning of April and rising to about 2.7K by the end of June. The app also saw a steady growth in active users, climbing from about 10K in late March to nearly 15.3K by the end of the quarter.
BestSecret had a more varied performance in weekly downloads, with numbers ranging from around 1K to 2K. Active users showed a steady trend, averaging around 9.5K to 10.2K throughout the quarter.
Nike: Shoes, Apparel & Stories had a notable spike in weekly downloads in late April, reaching around 2.2K, before stabilizing at approximately 650 downloads per week towards the end of June. Active users mirrored this trend, peaking at 3.8K in early May and then maintaining around 2.7K to 2.9K in June.
efootwear - online fashion showed a varied download trend, with a peak of 1.2K in early May and a decline to about 450 downloads per week by late June. Active users followed a similar pattern, peaking at around 2.8K in early May and then decreasing to about 1.8K towards the end of June.
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