AI Insights · Timothy · April 2021
Top 5 Utilities Apps in Brazil Q1 2021: A Sensor Tower Data Analysis
An overview of the performance of the top utilities apps in Brazil for the first quarter of 2021, with key insights from Sensor Tower. The analysis includes download and active user trends for the leading apps on the unified platform.
In the first quarter of 2021, Brazil's utilities app market showed varied performance across the top applications on the unified platform. Data provided by Sensor Tower offers a glimpse into the downloads and active users for these leading apps.
The Carteira Digital de Trânsito app, published by Servicos e Informacoes do Brasil, started the quarter with a peak in downloads at 909K in the first week of January, followed by a gradual decline to 281K by the end of March. Weekly active users followed a similar trend, with an initial surge to 3.3M and a decrease to 2.8M over the quarter.
Google, by Google LLC, maintained a steady download rate, starting with 93K and ending the quarter with 94K. Active users saw a slight increase from 64M at the beginning of the quarter to 65M by the end of March.
Another Google LLC application, Google Chrome, experienced a boost in downloads, starting at 52K and reaching a high of 78K in mid-March before closing the quarter at 62K. The weekly active users for Chrome showed an upward trend, growing from 107M to 112M during the quarter.
The Carteira de Trabalho Digital app, also from Servicos e Informacoes do Brasil, saw its downloads peak at 538K in the second week of January, followed by a decrease to 312K by the end of March. The app's active users peaked at 3.1M in mid-January, with a slight decrease to 2.7M by the quarter's end.
Lastly, Sticker.ly - Sticker Maker by SNOW INC. started the quarter with strong downloads at 349K in the first week of January, dipping to 295K by the end of March. Despite the decline in downloads, weekly active users surged from 5.7M to a peak of 7.8M in mid-March, before ending the quarter at 7.5M.
These figures provide a snapshot of the utilities app landscape in Brazil for Q1 2021. For more detailed insights and data, Sensor Tower's platform is the go-to source for app performance analytics.