AI Insights · Timothy · April 2021
Top 5 Dating Apps in Europe: Q1 2021 Performance Overview
An analysis of the Top 5 dating applications in Europe for Q1 2021 shows varying trends in downloads and user activity. Detailed insights are available from Sensor Tower.
In the first quarter of 2021, the dating app scene in Europe saw interesting trends across the top applications on the unified platform. Data from Sensor Tower provides a closer look at the downloads, revenue, and weekly active users for these social connectors.
Tinder Dating app. Meet People maintained its popularity with around 400 thousand downloads at the beginning and end of the quarter, despite a slight dip to 320 thousand in early March. The app's revenue was robust, peaking at 5 million in late February. Weekly active users showed a steady increase from 13 million at the end of December to over 14 million by the end of March.
The Badoo: Dating. Chat. Meet. app saw a gradual decline in downloads, starting at 350 thousand and dropping to just under 320 thousand by the end of the quarter. Revenue figures remained under 1 million but consistent throughout the period. The app’s weekly active users grew from 9 million to just over 10 million, indicating a strong and engaged user base.
Hyperconnect LLC's Azar - video chat & livestream experienced a decrease in downloads from 248 thousand to 175 thousand by the quarter's end. Revenue stayed above 800 thousand for most weeks, with a slight decrease in March. The weekly active users showed a downward trend, from 1.8 million down to 1.5 million.
OmeTV – Video Chat Alternative had a consistent revenue around 50 thousand each week. Downloads for OmeTV decreased from 229 thousand to 132 thousand over the quarter. The weekly active users count had its ups and downs, ending slightly lower than it started, from 595 thousand to 590 thousand.
Lastly, Chatruletka – Video Chat showed a revenue that hovered around 18 thousand, with a minor drop to 16 thousand at the end of March. Downloads saw a decrease from 132 thousand to 142 thousand, while active users increased from 397 thousand to 446 thousand, suggesting a more engaged audience.
For more detailed insights on the performance of these dating apps and others, Sensor Tower's comprehensive data provides a deep dive into the trends and numbers defining the European dating app market.
