AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Auto Apps in Brazil
An overview of the top auto applications on the unified platform in Brazil for Q1 2021, highlighting user engagement and download trends without any revenue data, as provided by Sensor Tower.
In the first quarter of 2021, the auto applications market in Brazil saw varied performance across the top apps on the unified platform. Sensor Tower's data provides a closer look at the trends in downloads and weekly active users for these applications.
Android Auto maintained a strong user base with weekly active users peaking at over 700K in the last week of March, up from around 580K at the end of December. However, downloads showed a declining trend, dipping from 5.6K in the last week of December to just under 4K by the end of March.
Similarly, Android Auto for phone screens experienced a slight decrease in downloads over the quarter, starting at 4K and falling to 4.2K, but active users rose modestly from 1.5K to 1.9K in the same period.
Infocar - OBD2 ELM Diagnostic, another popular app, saw its downloads decrease from 3.5K to 2.7K, while weekly active users showed a more volatile pattern, ultimately falling from 3.8K to 4.1K by the end of Q1.
Drivvo - car management, a Brazil-based app, demonstrated resilience with its revenue ranging from $255 to $405 across the quarter. Downloads for Drivvo fluctuated, starting at 2.8K and ending the quarter at a similar 2.6K, while weekly active users saw a slight decline from 17.3K to 17.5K.
Lastly, Car Scanner ELM OBD2 showed mixed results with its revenue experiencing a notable peak of $287 in the third week of February. Downloads began at 2.6K and ended the quarter at 2K, while active users started at 4.7K and remained relatively stable, closing at around 4.4K.
For more detailed insights and trends on the performance of these and other applications, Sensor Tower's platform is the go-to source for comprehensive app market data.