AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Dating Apps on iOS in Brazil
A look into the first quarter of 2021 reveals the performance trends of the leading dating applications on the iOS platform in Brazil. Sensor Tower provides a detailed analysis of downloads, revenue, and active users.
In the first quarter of 2021, Brazil's iOS platform saw significant activity among the top dating applications. Data from Sensor Tower offers insights into the trends for these apps in terms of downloads, revenue, and weekly active users.
Tinder: Dating, Chat & Friends maintained a strong presence with revenue peaking at 100 thousand in mid-March, despite a slight decrease in downloads to 30 thousand towards the end of March. The app's weekly active users saw a downward trend, dropping from 1 million in late December to 900 thousand by the end of March.
Badoo: Dating. Chat. Friends showed consistency in revenue, hovering around 10 thousand each week, with a peak of 12 thousand in mid-March. Downloads remained fairly stable at around 13 thousand, reaching a high of 14 thousand in mid-March. The app's active user base saw growth, increasing from 200 thousand in late December to 300 thousand by the end of March.
happn — Dating app experienced slight fluctuations in revenue, starting at 20 thousand in late December and ending at the same figure at the close of March. Downloads peaked at 11 thousand in mid-January, while weekly active users showed a decline from 200 thousand in late December to 200 thousand at the end of March.
Walkie Talkie - All Talk, while not a traditional dating app, saw a significant spike in downloads to 30 thousand in mid-January but then saw a decrease to under 1 thousand by the end of March. The app's weekly active users mirrored this trend, with a high of 80 thousand in mid-January dropping to 5 thousand by the end of March.
Dating App - Inner Circle showed steady revenue, with a slight peak at 30 thousand in mid-March. Downloads for the app remained stable, with a slight increase to 7 thousand by the end of March. The weekly active users grew from 50 thousand in late December to 60 thousand by the end of the quarter.
For more detailed insights and analysis on app performance, Sensor Tower's comprehensive data offers an in-depth look at the trends affecting the mobile app landscape.
