AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Auto Apps on Android in Europe
A look into the first quarter of 2021 reveals trends for top auto applications on Android in Europe, as reported by Sensor Tower. Download and user engagement data for five leading apps are highlighted.
In the first quarter of 2021, the European Android auto app market showcased the performance of several leading applications. The data, sourced from Sensor Tower, presents a clear picture of user engagement and download trends across these platforms.
AutoScout24: Buy & Sell Cars experienced a fluctuating download trend, with peak downloads reaching 77K in early January and dipping to 66K by the end of March. The app's weekly active users saw an overall increase, climbing from 630K at the end of December to over 730K in mid-March, before slightly declining to 706K by the quarter's end.
For Билеты ПДД 2024 и Экзамен ПДД, downloads peaked in mid-January at 77K and gradually decreased to 65K towards the end of March. The weekly active users reflected a similar trend, with an initial increase from 449K to 554K in January, followed by a decline, stabilizing around 539K in the last week of March.
The app Дром Авто also saw its highest downloads in the first week of January at 64K, with a noticeable drop to 49K by mid-February. However, the downloads recovered to 70K in late March. Weekly active users increased from 379K to a peak of 566K in mid-March, before a slight decrease to 538K by the quarter's close.
Car Scanner ELM OBD2 was the only app among the top five to generate revenue, starting the quarter with approximately $4.6K per week and seeing a steady increase to $7.2K by mid-March, before slightly tapering off to $6.2K. Downloads exhibited an upward trend, growing from 24K at the beginning of the period to a peak of 45K in early February, and then saw a decline to 33K by the end of March. Active users showed healthy growth, from 64K to a high of 86K in mid-March, ending the quarter at 83K.
Lastly, mobile.de - Car Market, another key player, had its downloads fluctuate, with an initial 34K in late December, spiking to 47K in late March. The weekly active users for mobile.de showed a progressive increase from 439K to a peak of 553K in mid-March, followed by a small decline to 537K.
The performance of these top auto applications on the Android platform in Europe during the first quarter of 2021 indicates a dynamic market. For further insights and in-depth analysis, Sensor Tower provides a more comprehensive overview of the trends and figures in the auto app industry.