Top 5 Shopping Apps Performance in the US for Q4 2020

In the fourth quarter of 2020, the shopping category saw considerable activity among the top apps in the United States. This report, courtesy of Sensor Tower, focuses on the downloads and weekly active users for these leading applications.

Amazon Shopping maintained a strong performance with downloads peaking at around 760K in the last week of December. Weekly active users showed a rising trend, reaching over 50M in the early weeks of Q4 and maintaining numbers close to this peak throughout the quarter.

Walmart: Shopping & Savings also displayed a notable trend in downloads, with a significant spike to nearly 976K during the second week of November. Active user counts were robust, surpassing 11M in the third week of November.

Shop: All your favorite brands saw a steady increase in downloads, reaching over 640K in mid-December. The app's weekly active users had a high point of nearly 4.9M at the end of November.

Target experienced consistent growth in downloads, hitting almost 509K in the first week of November. Its weekly active users showed an upward trend, with a peak of over 6.8M towards the end of November.

Lastly, Amazon Alexa, while not a traditional shopping app, is included due to its capabilities that tie into shopping activities. The app's downloads saw a remarkable surge to over 1M in the third week of December. The weekly active users for Alexa presented a peak of over 6.5M during the same period.

For more insights into the app economy and performance metrics, Sensor Tower's comprehensive data provides a detailed overview of trends and user engagement across various app categories.