AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Auto Apps on iOS in the US
A look at how the top auto apps fared on the iOS platform in the US during the fourth quarter of 2020. Insights reveal trends in downloads and active users, with data sourced from Sensor Tower.
In the final quarter of 2020, the iOS platform saw varied performances among the top auto applications in the United States. Sensor Tower's data provides a snapshot of these trends, offering an understanding of user engagement and download metrics in this period.
Toyota experienced a steady increase in downloads, starting the quarter at around 20K and peaking at over 30K in late November. Weekly active users showed an upward trend as well, beginning at 127K and climbing to 183K by the end of December.
Cars.com - New & Used Cars saw its downloads fluctuate, with an initial spike to 24K in early October, before a gradual decline to around 20K towards the end of December. The app's weekly active users started strong at 301K but saw a slight decrease over time, ending the quarter at 295K.
CarMax: Used Cars for Sale had its downloads peak at around 24K in the weeks of November 23 and December 14, with a low point of 16K in early November. The app's active users witnessed a dip in early November to around 53K but recovered to reach 57K by the year's end.
GasBuddy: Find & Pay for Gas maintained a consistent download count, hovering between 17K and 21K throughout the quarter. The weekly active users showed a slight decline, starting at 438K and ending at 410K in the final week of December.
Lastly, Carvana: Buy/Sell Used Cars observed its downloads begin at around 19K, dip to 15K in early December, and then rise back to 19K by the end of the month. The app's weekly active users count followed a similar pattern, decreasing to a low of 67K before climbing back to over 72K.
For more detailed insights and data on app performance, Sensor Tower's platform remains the go-to resource.
