AI Insights · Timothy · January 2021
Top 5 Auto Apps on iOS in Latin America - Q4 2020 Performance Review
A glance at the performance of the leading auto applications on the iOS platform in Latin America during Q4 2020, showcasing trends in downloads and user activity.
In the fourth quarter of 2020, the auto application category on the iOS platform saw varied performances across the top applications in Latin America. Sensor Tower provides a deeper look into the data, revealing the trends of these leading apps during this period.
Starting with Carista OBD2, the app experienced a steady increase in revenue, peaking at $855K in the final week of December. Downloads showed a similar upward trend, with a notable spike to 119K downloads in the week of November 23.
EOBD Facile: OBD 2 Car Scanner also had a strong quarter with revenues hitting $408K in early October and maintaining above $300K towards the end of December. Downloads remained robust, averaging over 500K per week, with a slight decline in the latter part of the quarter. Weekly active users started at 1.42M and saw a slight decrease to 1.29M by the end of December.
Carly — OBD2 car scanner showed variability in its revenue, with a high of $480K in mid-December. Downloads saw a significant jump in mid-October, reaching 177K before stabilizing at lower numbers. Weekly active users peaked at 113 in late October, then dropped to 34 by mid-November.
BimmerCode for BMW and MINI saw its highest revenue at $328K in the week of October 19, with a steady performance throughout the quarter. Downloads remained relatively low, with occasional increases, such as the 23K downloads in the week of November 23.
Lastly, Car Scanner ELM OBD2 had a consistent revenue growth, ending the quarter with $119K. Downloads were strong, peaking at 699K in mid-December. The app also experienced a steady increase in weekly active users, reaching 438K in the week leading up to Christmas.
For more insights and detailed analytics on app performance, Sensor Tower's platform offers comprehensive data and analysis tools.